Where it began

With recurring UTIs

Our founder knew underwear needed to be more breathable when she went through a string of UTIs. She started designing underwear that would suit our most sensitive areas, and Huha's Mineral Undies were born.

Tan | Model is wearing size XS Boxer and XS Tata Bralette

solving for breathability

A breath of fresh wear

What the polyester and nylon-filled bargain bins of the world don't tell us is that they actually don't breathe. These fabrics create a barrier around our sensitive areas leading to a buildup of moisture, warmth, and ultimately, bacteria.

Our mission

Better for our bodies

TENCEL™ and SMARTCEL are the cornerstone materials that make up every pair of Huha's.

These tree-derived materials, the latter spun with soothing mineral zinc oxide, are better and more breathable for our bodies. Materials partnered with design, and a full coverage lining unique to us, Huha is doing something different in women’s intimates.

We like to think we’re setting a new standard.

One of self-love and self-care.