Our huha-loving underwear feature a seam-free gusset infused with soothing zinc oxide
Our unique liner is the first of its kind with fuller coverage, greater support, and freedom from uncomfortable gusset seams that lead to sensory overload
The comfiest thong in the world? Our original mid-rise Thong took two years to perfect and is known to convert even the most renowned thong haters. Designed with a cute visible front panel and a soft structure that stays put, it features a smooth cuffed waistband that prevents digging in and rolling down.
Made with super-soft, tree-derived TENCEL™ fibers known for their breathability. Our signature full-coverage gusset is knitted with antimicrobial zinc oxide to keep you feeling fresh.
Made for those after an ultra-comfy, secure feel.
Looking for a sleeker style? Check out our Low Profile and Seamless thongs.

Our unique liner is the first of its kind with fuller coverage, greater support, and freedom from uncomfortable gusset seams that lead to sensory overload
Overall rating: 4.8734155 / 5 from 5285 reviews.
The Thong offers great coverage, a cute style, and high-quality, soft material. Customers appreciate its fit and feel, though opinions on size and rise vary. Made with breathable TENCEL™ fibers and antimicrobial zinc oxide for freshness.
Review topics: ["size","fit","color","support","fabric","waist","quality","issues","material","look","feel","addition","shape","stretch","comfort","lines","design","customer service","cut","legs","style","coverage","seams","shipping","difference","band","packaging","service","skin","butt"].
"These are truly very well-designed thongs. I am so tired of tiny gussets and liners that are a tiny little triangle. There is zero lip-slippage in these, and the liner goes so far forward and back! The fabric is noticeably softer than all my other underwear. I did have an issue with minor pilling after my first wear. I suspect it might have been due to friction with my clothes because I handwashed gently and air-dried. I reached out to customer service, and they sent me a new pair! Amazing customer service. Despite the minor pilling, I'm really happy with these."
"I have not worn thongs since high school and have not understood how my best friends still wear them. My colleague put me onto huha and i decided to give thongs another try. I have basically totally swapped over to only thongs and am about 4 orders deep since less than 3 months ago. I am LOVING this brand!"
"Threw out every pair of undies I owned when I discovered how comfortable these are. Seriously bought a whole bunch and it's the only thing I wear. Love the mineral lining that keeps me fresh. And the softness and breathability of the material is unmatched."
"J'adore ce produit. Il est très confortable. Le tissu est super doux. Je ne sue pas du tout dans ce sous-vêtement et je ne dégage aucune odeur! Vraiment très satisfaite de mon achat. J'espère qu'il durera longtemps."
"Best underwear I have ever purchased. I have yet to find another underwear on the market with plenty of gusset coverage. I never understood why it was so hard to cover more in the front and huha made no compromises! Bravo! Please keep doing full gusset coverage on ALL other styles!"
"I could’ve never imagined that I would be so impressed by underwear that I would immediately buy 10 more pairs. Huha has changed my life. These thongs are perfect for work & the gym. They are comfortable and keep you feeling fresh!"
"These undies are the best and the customer service is amazing. I had a small issue with one pair of previously purchased underwear and the team at Huha was so quick to send me a replacement. I would highly recommend giving them your business"
"I finally decided to buy these after a friend recommended them to me and honestly they’re amazing! As a newly postpartum mom, I wanted to find underwear that fit, were comfortable, and were made of quality materials- these checked all the boxes! I will say that they don’t have as much stretch as some other brands, so measure yourself and use the size chart for the most accurate fit!!! I used the size chart and each pair fit wonderfully. Will definitely be purchasing more!"
"I like the thong underwear because they fit right I didn’t worry about them shifting or pinching. I have worn them to the gym and had no issues with them being uncomfortable or anything else they also help absorb moisture so no embarrassing wet spots in your gym shorts 🩳 ladies"
"These are one of the first underwear I bought from huha. They are so comfy and soft! I love that the gusset material goes so high up. They keep me dry, cool, and fresh. I typically wear a M/size 6 or 8, but can be a M or L in swimwear depending on the brand. As this was my first order I went with my usual size of M vs what the chart recommended. While still very comfortable I think I may prefer the L. Follow the size chart and fit note recs as they really know their product!"