Our huha-loving underwear feature a seam-free gusset infused with soothing zinc oxide
Our unique liner is the first of its kind with fuller coverage, greater support, and freedom from uncomfortable gusset seams that lead to sensory overload
The comfiest thong in the world? Our original mid-rise Thong took two years to perfect and is known to convert even the most renowned thong haters. Designed with a cute visible front panel and a soft structure that stays put, it features a smooth cuffed waistband that prevents digging in and rolling down.
Made with super-soft, tree-derived TENCEL™ fibers known for their breathability. Our signature full-coverage gusset is knitted with antimicrobial zinc oxide to keep you feeling fresh.
Made for those after an ultra-comfy, secure feel.
Looking for a sleeker style? Check out our Low Profile and Seamless thongs.
Our unique liner is the first of its kind with fuller coverage, greater support, and freedom from uncomfortable gusset seams that lead to sensory overload
Overall rating: 4.8685594 / 5 from 5706 reviews.
The Thong offers great coverage, a cute style, and high-quality, soft material. Customers appreciate its fit and feel, though opinions on size and rise vary. Made with breathable TENCEL™ fibers and antimicrobial zinc oxide for freshness.
Review topics: ["size","fit","color","support","fabric","waist","quality","issues","material","look","feel","addition","shape","stretch","comfort","lines","design","customer service","cut","legs","style","coverage","seams","shipping","difference","band","packaging","service","skin","butt"].
"wide gusset, the breathable fabric, the seams! I love it all. It’s a thong that’s actually comfortable and that’s beyond rare. I teach hot yoga and my girl had plenty of breathing room. These were moisture wicking and lay perfect against the skin for a clean finish under workout tights!"
"My mom got me my first Hu-Ha under care and I have been absolutely hooked since, threw out all my underwear I had before and have ordered 10 pairs since! I love the fit and the colours! They’re extremely comfortable as well! I won’t be going with out HU-HA anymore! Looking forward to all new drops and trying the bras out next!"
"I love the brand and the underwear themselves! This specific design is a little bulky in fabric for me especially under some outfits but I absolutely love everything about them otherwise! if you're looking for a fuller coverage thong these are for you otherwise try out the dipped thong- they've become my new favorites."
"I really like the thong and wished I had purchased more. The material is soft and comfortable and fits great. The band is nice and wide and doesn't dig in (I find the low rise thong digs in a bit more). What I don't like about the product are the front seams, which show through my leggings when I work out or through bicycle shorts. I wish the front panel was seamless. . ."
"Super comfortable and a beautiful colour. It’s my first pair in this style, I usually go for the low waisted thong. While I think I personally prefer the low waisted style, this pair is also super flattering and will also be a daily go to style."
"I hate thongs but I love this! It is beyond comfortable and I feel extra fresh all day with the lining. This looks good on as well. I’m slowly switching over all of my underwear to these. Love this green color - no fading"
"I hate thongs but I love this! It is beyond comfortable and I feel extra fresh all day with the lining. This looks good on as well. I’m slowly switching over all of my underwear to these. I normally do not like the color grey but love these!"
"I’ve been on a mission to find undies with natural and moisture wicking fabric and these are the ones. They feel like you’re wearing nothing and these are the most comfortable thongs I’ve ever put on my body. I’m currently stocking up on these so I can throw all my Victoria Secret undies out!"
"I can’t say enough good things about Huha! As someone who has struggled with UTIs and irritation, finding something made with women’s comfort and well-being in mind has meant so much to me. You can truly tell that the woman behind Huha created this with a genuine desire to make women feel better and cared for. It’s more than just amazing underwear. It’s something that feels thoughtfully made for women and what our bodies actually need. So grateful I found Huha, and I’ll be recommending them to every woman I know!"
"I am obsessed with how comfortable these are. This is my first time in my life being able to wear a thong that doesn’t make me want to change into something else. The lines in the front do show through tight clothing but that’s my only pet peeve about these!"