Our huha-loving underwear feature a seam-free gusset infused with soothing zinc oxide
Our unique liner is the first of its kind with fuller coverage, greater support, and freedom from uncomfortable gusset seams that lead to sensory overload
The comfiest thong in the world? Our original mid-rise Thong took two years to perfect and is known to convert even the most renowned thong haters. Designed with a cute visible front panel and a soft structure that stays put, it features a smooth cuffed waistband that prevents digging in and rolling down.
Made with super-soft, tree-derived TENCEL™ fibers known for their breathability. Our signature full-coverage gusset is knitted with antimicrobial zinc oxide to keep you feeling fresh.
Made for those after an ultra-comfy, secure feel.
Looking for a sleeker style? Check out our Low Profile and Seamless thongs.
Our unique liner is the first of its kind with fuller coverage, greater support, and freedom from uncomfortable gusset seams that lead to sensory overload
Overall rating: 4.868961 / 5 from 5754 reviews.
The Thong offers a high-rise design that customers find perfect, along with a sleek style that is both comfortable and favored. The product is made from soft, breathable TENCEL™ fibers, providing a great feel and coverage. Its antimicrobial zinc oxide gusset ensures freshness, while the smooth waistband prevents discomfort. Quality and material are highly praised for their excellence and comfort.
Review topics: ["size","fit","waist","support","color","fabric","material","move","look","stretch","style","issues","feel","design","quality","legs","shape","comfort","cut","pants","customer service","coverage","seams","lines","band","difference","packaging","addition","skin","comfy"].
"wide gusset, the breathable fabric, the seams! I love it all. It’s a thong that’s actually comfortable and that’s beyond rare. I teach hot yoga and my girl had plenty of breathing room. These were moisture wicking and lay perfect against the skin for a clean finish under workout tights!"
"I have made 3 separate orders from Huha as I gradually switch to only this product. They are super comfortable and sit better imo than any other brand I’ve worn. But also I love what this company stands for and that they have put so much research into it. I will only be wearing Huha from now on!"
"I love the fit of my new thongs. They hardly feel like I’m wearing anything; they are that comfy. I appreciate that they have a wider waist band as it doesn’t cut into my stomach. The wider gusset is a nice change as well. They wick moister away perfectly and leave me feeling fresh."
"I am slowly building up my collection to replace all my undies with huha and am loving the most recent additions! You guys went and ruined all other underwear for me! Thank you! Also, as a mom who had a c section with my most recent baby I have a lot of scar tissue and sensitivity but these undies do not bother me for that either."
"I LOVE Huha underwear! So comfy and keeps me fresh all day. I work in an operating room and work 8-16 hours a day. It’s high stress and can be so hot with all the PPE. Huha leaves me feeling refresh, comfortable and happy. I have worn the thongs, boxers and cheeky and love them all."
"These are my absolute favourite. Thank you for a true birthday gift, with no minimum order and paid shipping. It's one more way this company goes above and beyond to provide a product and experience that is end-user focused. Thanks so much!!"
"Thongs used to be my jam! But as I have got older and they were not comfortable to wear although they serve a place in my wardrobe. This thong has made me believe in wearing thongs again! Comfortable with coverage - no butterfly effect!"
"My mom got me my first Hu-Ha under care and I have been absolutely hooked since, threw out all my underwear I had before and have ordered 10 pairs since! I love the fit and the colours! They’re extremely comfortable as well! I won’t be going with out HU-HA anymore! Looking forward to all new drops and trying the bras out next!"
"Very comfy, I bought these last november and they’ve held up pretty well. I’m starting to see some pilling and some stitching coming undone. I always wash on a delicate cycle and hang to dry so this is a little disappointing considering the price. However I do really like them, they’re very comfy, like wearing pjs. I do a lot of camping and I will say they’re not my go to for backpacking because they’re so bulky, I could fit many small cotton undies in place of one of these thongs."
"I have been buying these same thongs for over 5 years now… though I also still have that underwear from my first order, they hold up so well! I’ve slowly been replacing other underwear with these as they are my absolute faves."